Opportunities abound today like never before in history. It’s a great time to be a writer or info product creator as it’s never been easier or cheaper to get started or to build an information marketing empire.
You can get started today, right after you finish reading this article. Never before has the bar been set as low in terms of entry into the most fun, exciting and highly-profitable industry ever. Anyone can do this. You can get started quickly and attain profitability almost as fast. Today’s opportunities are endless and the future looks bright too in this trillion-dollar worldwide industry.
Self publishing has been around for years. But it often required considerable capital to print and market books, reports and courses. But today all that has changed. Anyone, anywhere with a clunker of a computer and a basic internet connection has the virtual world at their fingertips.
The internet has changed everything. Now you can combine the three powerful marketing forces of global market accessibility with information publishing and you can use proven direct response marketing techniques to sell more of your products.
Info products are an excellent way to enter any market as they can be sculpted to suit the individual needs and wants of a specific market.
Online, you can sell information as downloadable products, making the cost of the product and delivery almost nothing. What’s especially exciting is that the prices you can command are never reflective of the cost to produce that product as is often the case in the ‘bricks and mortar’ world of business. Margins for a simple eBook that buyers download often blow away the margins available from the same information contained in a printed book.
The continued growth of the online world makes this a terrific business for anyone getting started today. Entry into this prized industry has never been as inexpensive as it is today.
You don’t need to print 5000 copies just to get a decent price from the print shop. You can now print on demand at a reasonable cost or sell your book as a download. What this means is that there’s no need for warehouse space. Your hard drive becomes your warehouse in effect.
Selling your information in print, audio or video format is easy to do and your cost of delivery is again, practically nothing. And you can even pad your profit at no extra expense by offering up-sells or back-end products to your buyers, increasing the value of each new customer dramatically. Today World Info
But perhaps the greatest advantage of an info products business today is the low cost of connecting with customers.
Mailing list software puts an unlimited number of customers or subscribers within reach at the push of a button. And that’s something you just can’t do in a traditional business where there are printing and mailing costs in addition to the other costs associated with advertising.